On Demand

Feb 9, 2010 - 208 Entertainment Inc. is pleased to announce the upcoming launch of Fitness DVD Shop "On
Demand". Each and every week our On Demand network programming will feature a variety of new workouts,
exercise tips and behind the scenes bonus features. Exercise from the comfort of home with some of the top
trainers in the country absolutely free...and if you like your workout be sure to purchase the extended DVD!

"We are very pleased to be offering this unique new service to the Fitness DVD Shop website" stated 208
Entertainment managing director Regan Rogerson. "In a competitive industry such as this we constantly are
searching for ways to stand out and i think giving customers the opportunity to see andparticipate in a 30
minute version of a 50-60 minute workout will be a very unique offering". "In addition to our current line and
upcoming titles we will be seeking out top presenters across the country in hopes of showcasing their talents
and putting them centre stage in front of the thousands of visitors our site sees each and every month."

208 Entertainment hopes to have its on demand service up and running in early 2012. Anyone interested in
showcasing their talents and or current video line can contact Regan Rogerson at regan@208entertainment.ca.